Strategic Planning:
Strategic Planning is an organization's process to define its strategy, or direction, and make decisions on allocating its resources to pursue this strategy. It is the most important activity a company can undertake in order to be successful in its chosen market. Regardless of an organization's size, industry or business model, strategic planning coupled with a well-developed, measurable and executed implementation plan, Strategic Planning is critical to long-term growth and profitability. At ZQF Consulting, we are experts in Strategic Planning and can help you, as the business owner, to develop and execute a successful plan that will result in business growth and profitability.
Business Development:
Once your Strategic Plan is developed, the next step is to put in place a business development process that allows you to measure results. This process must provide for the identification, qualification, tracking and bidding on targeted business opportunities. Commonly referred to as a business development pipeline, the pipeline must be sufficient, robust and developed to support a 5-year business plan. Most importantly, it consists of real opportunities that are consistent with your company's Strategic Plan. ZQF Consulting has the experience and the capability to help your company with this most important activity to include a robust business development training program.
Capture Management:
Although not every company uses the typical Capture Management model where an individual is charged with capturing a specific business opportunity, a streamlined capture management process should still be an integral part of winning new business and successfully winning contract recompetes. Too often, business development representatives either don't take the time or have the bandwidth to manage the details necessary to win a contract. Or the company at some point in the pursuit decides the business development representative needs to focus on finding and qualifying additional opportunities in order to keep the pipeline full. ZQF Consulting can train your staff, assist your staff with the capture management functions or take over total responsibility on major bids. Our goal is to improve your win percentage!
Proposal Development:
Considered by many to be the backbone of any company's ability to grow, proposal development is a critical but often times overlooked activity that takes place within a company. Whether coaching your staff, managing a proposal, writing key sections, conducting color reviews or holding up-front strategy sessions, proposal development is an art and requires years of experience in order to be successful. Let ZQF Consulting help you improve your proposal process and support the development of winning proposals.
Branding:
In today's competitive Information Technology (IT) market, it is extremely important for a company to distinguish itself from its competition. Branding is one way to do this. Yelling louder isn't the answer! It's critical to define and communicate (brand) who you are and what you stand for including how you can help Federal agencies fulfill their mission. Branding is more important today than ever before and ZQF Consulting can help you develop a unique brand that will result in a better reputation and visibility in the IT market.
The bottom line is ZQF Consulting can help you, the business owner, develop a "growth strategy" in collaboration with key members of your staff that will result in a more successful company - one that you are proud of and a company your employees want to be part of!
